Sportsbook features and functions

Developed over the course of several years, White Label Sportsbook was designed not only with punter’s needs in mind but with operator’s needs as well. In fact, setting up an online sportsbook has never been so easy and cost effective. This is where White Label Sportsbook truly shines. Our sports betting platform is so flexible and easy to use that anybody can do it and it doesn’t require programming or web design skills to operate. Furthermore, by gathering all the necessary tools in one place, our white label sportsbook solution drastically reduces the cost of operations, thus allowing operators to focus on other aspects of the business like branding and marketing.

Admin Panel

Advanced Administrative Panel

Platform’s functionality is controlled through an Administrative Panel. From this panel, operators can customize odds, create new sports events, set up limits or payment options, create various bonuses and promotions and pretty much customize all aspects related to operating an online sportsbook.

A growing sportsbook operation will likely have more than one employee or even multiple departments. To address this aspect, we have designed the Administrative Panel to be multi-user capable, allowing us to configure different levels of privileges for each one of the modules.

Main functions and capabilities:

  • Content Management System or CMS that allows editing all website content
  • Events Module that allows managing all sportsbook market data
  • Odds adjustment module
  • Live Betting software
  • User management module
  • Multi-lingual and multi-currency functionality ensure compatibility with any market worldwide
  • Risk management software ensures the operation stays profitable at all times
  • Settlement module
  • Bonus management with loads of types of bonuses and promotions to increase end-user acquisition and retention
  • Advanced security features
  • Additional APIs for integration with 3rd party products of any kind
  • Mobile Sportsbook with support for smartphones and tablets
  • Affiliate marketing program and agent marketing program